Key Responsibilities

Content Strategy & Writing:

• Research, write and edit SaaS-based SEO content for website content, blog posts, social media posts, event landing pages, email nurtures, digital ads, and other marketing campaigns.
• Ensure all content reflects Platform3’s brand and content guidelines in line with industry best practices.

Brand Voice Leadership:

• Maintain and refine Platform3’s tone of voice to ensure consistency across customer touchpoints.
• Collaborate with design and different marketing channels’ teams to bring campaigns to life while aligning messaging with visual elements.

Cross-Functional Collaboration:

• Partner with demand generation, growth marketing, and product marketing teams to deliver cohesive campaigns that drive engagement and conversions.
• Work closely with global and regional product marketing teams to tailor content for geo-specific markets while maintaining brand integrity.

Optimization & Insights:

• Continuously revise and optimize content based on performance metrics and data insights.
• Monitor trends in SaaS marketing, customer behavior, and competitor strategies to stay ahead of the curve.
• Deliver creative, results-driven work under tight deadlines.

Qualifications

• 4–6 years of professional experience in SEO content writing, with a strong focus on SaaS industry.
• A portfolio demonstrating your capability to create impactful short-form and long-form content that drives measurable results.
• Exceptional writing, editing, and proofreading skills with meticulous attention to detail.
• Deep understanding of digital marketing channels, including SEM, email marketing, and paid media.
• Strong project management skills and ability to handle multiple priorities in a fast-paced environment.
• A strategic thinker with the creativity to transform complex ideas into compelling narratives.
• Experience working collaboratively with cross-functional teams.
• Good understanding of information security and privacy principles related to organizational and confidential data, including data classification, masking, retention, destruction, and access control.
• Awareness of relevant regulatory requirements and the ability to apply basic security controls is a plus.

Preferred Skills:

• Familiarity with tools like SEMRush, HubSpot, and Google Analytics platforms.